I've been renting apartments in New York for over 20 years. I do not play games or use tricks. Everything I say about an apartment in an ad is true. All of the pictures you see in my ads are from the apartment listed or from the sidewalk in front of the building. I do not believe in ridiculous sales pitches. I don't want to rent you one apartment, but every apartment you'll ever rent, and to your friends as well. The only way I'll do that is with honesty and integrity.