Joe Charat is the CEO and Chairman of the Board of Naked Apartments. Naked Apartments has been named a top resource for renters by various leading publications including The NY Observer, Time Out New York and The New York Times. The site launched out of beta in early 2010 and now has hundreds of thousands of visits per month. The site currently serves the NYC rental market with plans to expand into other major markets. Before Naked Apartments, Joe served on the management team at BuyerZone, where he oversaw the Emerging Business Department, which incubated new business concepts, and the Online Marketing Department, which managed the company 15+ million dollar marketing budget. BuyerZone was acquired by Reed Elsevier (NY: RUK).